I do have big documentation of this project but I will not share it here. This is an overview, if you want to know more, please let me know.
THe INTRO
A raffle is a gambling competition in which people obtain numbered tickets, each ticket having the chance of winning a prize. At a set time, the winners are drawn at random from a container holding a copy of every number. The drawn tickets are checked against a collection of prizes with numbers attached to them, and the holder of the ticket wins the prize.
To create the internet raffle product from scratch.
Patrick Southon (Foxy Bingo) contracted me to design a new web-raffle product for his new venture.
You can check the web-site here www.prizejar.com
The Brand x2
Brand guidelines, stories and look and feel
Interaction Design
Design System and Implementation
Icons and all the visuals
Marketing Campaign Deliveries
GUI animations
Characters' ui Animations
Wireframes
Social Media Materials
Logo
I created 8 versions of the logo. We picked that one as it was the most mature and the best for our target audience.
Logo Final
An interesting finding was that our target audience not received well Sophisticated and better versions of the logo.
Tested Versions
Colours
We did a limited focus group to establish what colour we will use. As we weren't sure.
Tested Versions
Red was a winner.
COLOURS
Prize Jar is a monotone brand with a yellow as an accent. Sometimes we can use it as a duo-tone.
Tested Versions
Typography
I used Nunito for H1 to H7 and Nunito Sans for everything else below the H7 line
Typography page from my guidelines
The Bear
I created this character to support the brand.
Tested Versions
This is a fourth version of him. I also animated him in the UI doing funny things.
Some Animations from the UI
I also created a font with all his emotions. It was useful for marketing, presentations, etc. I sent this font to everyone involved.
We’ve used bear across the social media and during the onboarding process.
Examples of the Instagram Posts
Social media headers
I sketched everything on the paper, scanned and shared with a team via Miro.
I love miro, its great for collaboration
I was also mindmapping flows to better understand the product and user tasks
After we were happy with the basic flow I moved to Figma.
I created a basic prototype and I shared it with everyone. We’ve been working that way until we were happy with the user journeys.
It was a very important to have everyone familliar with Figma. From Developers to Marketing this design thinking process worked amazing and becuase of that we’ve been working very fast.
While working on the prototype I was creating a design system in the same time.
Design System
To speed up development process I created a full documentation . It was faster for me to create this doc than later spent time with developers. It wasn’t a separate file but a part of the main template. That way I wasn’t creating a new document but worked on a single system.
Doing design guidelines was a real seamless expirience in Figma and it wasn’t something EXTRA, Was just a part of my workflow.
everything is modular and nested
• I used Fibonacci numbers
• If something is 27pixels is more likely 30pixels
• if typography is without a style = mistake
• if colour hasn’t had a style, it is a mistake
• And a few more. But that was my approach
Deliveries And Visuals
Landing Page
The Competitiony Entry Point
The Competition Journey Entry Point
Mobile Number Entry
Mobile Verification
Purchase Panel
Card Entry
Profile Page
Referal Page
Social Media Panel
Bonus For E-mail
Opt-In Pop-up
I was involved in development, reviewing developers’ progress, writing review documents etc.. Developers were pleased with my documentation. I’ve heard many times that my comments and reviews were clear and very easy to understand.
ATM 10.09.2020 Prize Jar launched in the UK. Time and market will tell how the product doing. There are plans for a Prize Jar but it is yet to be announced.
Update 29.09.2020 - Site has a crazy convertion rate about 90%. And its getting better. 👍
PORTOFLIO
Most Rectent Projects
I designed a line of products for the internet competitions
I’ve created a design system and a platform for online casino products
I’ve researched and designed gamification features
My task was to create UX and UI for free to play product
A green-field project about lotteries. I tested and created a product
Archive
+6 years old works
GUI design, animations and art for company’s flagship product
I was Art Directing creation of skins for company’s instant win games
ArchEOLOGY
+10 years old projects
New product line design and service
New product line design and service
New product line design and service
miscellaneous
Areas Of Interest
2010-2013
Various
Animations
Some Animations For The US Based Companies
Animations
JULY 2020
Nathaniel 19
free font for all
As an experiment I had created a freeware font for all designers
FONT DESIGN
2009-2020
MY Art &
DrawINGS
After Hours,
My Art and Hobby
ART
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